I'm Thomas Dabner, a freelance designer with my focus being graphic identity design, this ranges from marks & symbols to full business identity work including stationery, packaging and signage. Here is what I do...

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Focal: A Touring Art Gallery
(D&AD Student brief)

Identity for a new major touring art gallery. The gallery is designed to travel the countryand exhibit in each location for 30 days. Each location features different artwork.

Focal identity uses different 'O styles' to reflect the location.

The 'O styles' play an important role across the identity, sectioning off portions of the art works to create a focal point.

QR codes are used to link the digital & print elements.

A smartphone app that allows visitors to track the gallery's journey and share their thoughts and favourite works with others.

All visitor submitted thoughts are fed to the website where more information is given on the artworks and the exhibitions.

Focal: A Touring Art Gallery | 2011